Pure Harvest Smart Farms
Growth Score40DXBi Rank19Heat Score90Pure Harvest Smart Farms Holding Ltd.
Growing produce that "tastes like it should" in climate-controlled greenhouses across the Gulf's harshest conditions.
Media
Preview imagery published alongside each story, linking back to the original.
Pure Harvest: farming the Gulf's future in a time of war
Under the patronage of the UAE President, Khaled bin Mohamed bin Zayed honours winners of Sheikh Khalifa Excellence Award
Pure Harvest Unveils 100% Natural Sauces Prepared with its Award-Winning, Locally Grown Tomatoes
UAE-Korea AI-powered smart farming consortium for animal feed
Acquisition of RedSea's Saudi Arabia farming operations
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Pure Harvest Smart Farms Makes Three Senior Appointments as Next Phase of International Growth Beckons
Irish aviation tycoon to help grow Gulf agtech startup
Agtech farmer aims to grow UAE's next $1bn unicorn startup
Joint venture with PlanTFarm (South Korea)
Overview
Total Funding
$387M
Growth Score
Steady
Heat Score
Trending up
Details
- Operating Status
- Active
- Company Type
- Private (Startup)
- Funding Stage
- Series C+
- Headquarters
- Al Khatem Tower, ADGM Square, Al Maryah Island, Abu Dhabi, UAE
- Founded
- 2016
- Company Size
- 201-500 employees
- Website
- pureharvestfarms.com
Products & Services
Greens
Line of multiple locally-grown leafy green varieties sold at retail
Tomatoes
Core product line; over 20 tomato varieties grown in controlled-environment greenhouses
Berries
Strawberry/berry line grown in controlled-environment facilities
Cucumbers and eggplants
Additional controlled-environment produce lines noted in company/press profiles
Pure Harvest Selections
Curated produce sourced from partner/trusted farms, sold alongside Pure Harvest's own-grown range
100% Natural Sauces
Consumer packaged-goods line (Cherry Tomato Passata, Shakshuka, Marinara, Chili Cherry Tomato) launched November 2024 using Pure Harvest's own tomatoes, including cosmetically imperfect produce
Preserves
Fruit preserve products sold under the Pure Harvest consumer brand
People
Technology
Tech stack
Financials
Series C+
Funding stage
$387M
Total raised
Funding rounds
Projects
Acquisition of RedSea's Saudi Arabia farming operations
Pure Harvest agreed to acquire and assume operations of RedSea's 6-hectare controlled-environment agriculture facility near Riyadh (effective January 2024), securing a 40-hectare land bank for up to 28 additional hectares of production, while RedSea pivoted to become a pure-play climate technology company (iyris) and technology partner supplying its SecondSky heat-blocking greenhouse cover technology.
Dec 10, 2023
UAE-Korea AI-powered smart farming consortium for animal feed
Pure Harvest partnered with Al Dahra Agriculture (UAE) and PlanTFarm (South Korea) on a commercial-scale AI-powered vertical farming pilot near Al Ain, UAE, to grow fresh barley sprout animal feed using 95% less water than traditional methods, aiming to reduce GCC dependence on imported animal feed; a 120-animal feed study was planned with construction starting early 2024.
Dec 12, 2023
Joint venture with PlanTFarm (South Korea)
Alongside its 2021 fundraise, Pure Harvest formed a joint venture with South Korean vertical-farming technology provider PlanTFarm to broaden its crop portfolio (100+ additional varieties) and expand indoor-farming formats, supporting entry into Asian markets.
Oct 28, 2021
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Official Channels
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Press & Announcements
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